MEBAA Show is this year sharpening its focus on business aviation as a gateway to the wider luxury travel and lifestyle ecosystem. The returning Luxury Boulevard – a showcase for affluent lifestyle and travel companies – will include a dedicated experience zone in which brands can host product showcases, immersive brand experiences and networking receptions.
MEBAA Show 2026, the 11th edition of the biennial event, takes place on 8-10 December at the Dubai Airshow site at Dubai World Central (DWC). It is one of the largest private jet showcases in the world.
The Luxury Boulevard showcases lifestyle and travel companies looking to connect with high-net-worth individuals (HNWIs) and partner with the wider luxury travel sector. Luxury and wellness brands making their debut at the show this year include Brabus, Capella Hotel Group, OceanSky Cruises, Let’s Go Maldives and Biohackn.
MEBAA Show is organised by inD, an Informa DWTC company, which has also owned and managed the Monaco Yacht Show for 21 years under its Informa Prestige brand.
“Business aviation and super yacht sectors are increasingly merging into a sky-to-sea ecosystem, delivering last-mile luxury travel for clients,” said Tim Hawes, managing director of inD. “Our teams covering these shows in Dubai and Monaco, respectively, will build on previous success stories for both our clients and exhibitors.”
“The upcoming MEBAA Show builds on a record-breaking 2024 edition which saw $1bn in deals confirmed, establishing us as the industry’s most influential business aviation marketplace,” said Hawes. “With strong participation across OEMs, operators, MROs, FBOs and business aviation service companies, MEBAA Show offers unmatched opportunities to showcase innovation and grow business.”
“Cross-sector collaborations and co-ownership are becoming increasingly relevant across the luxury industry, creating new connections between sectors that traditionally operated separately,” said Alexander Chetchikov, president of WLCC. “Initiatives such as the Luxury Boulevard at MEBAA Show have particular value, bringing private aviation, travel, hospitality and lifestyle brands together in one environment, opening new opportunities for collaboration.”
