Private aircraft catering and concierge company On Air Dining says its decision to remain operational during the COVID-19 lockdown period led to its July and August 2020 revenues being 45% ahead of projections. The company is based out of Stansted and Farnborough airports in the UK.
On Air Dining says the “difficult but ultimately rewarding path” to support customers flying through the pandemic entailed tough choices, hard work and a will to win. The company adds that customers old and new have “flocked back”, and it has maintained 40% revenue from newly acquired customers, despite its competition reopening in July.
The company also took advantage of the slowdown in movements to make improvements across both its sites – streamlining the facilities for efficiency, to better service last-minute requests. Farnborough Airport maintained its position as one of the busiest airports in the London area, and so On Air Dining found it necessary to hire additional staff at its unit there to meet current demand and future growth.
“It was important to me that we remain open during lockdown to continue to support our customers and crews in their effort to get passengers and supplies safely to their destinations,” says Daniel Hulme, CEO at On Air Dining. “It was most certainly a risk, but it has paid off in customer goodwill and of course increase in market share. I’m incredibly proud of our success in such a competitive market and feel we are better positioned for growth in the post-recovery market. The team’s dedication to safety, service and continual improvement was key.”
Hulme remains excited but tight-lipped about further new developments.